CIM Introductory Certificate in Marketing
With the introduction of the CIM Introductory Certificate in Marketing programme students can now fast track their entry to the CIM qualification with the Ordinary Level qualification. The programme consists of two modules; “What Is Marketing?” – a computer based assessment and “Understanding Customer Relationships”, an assignment-based assessment; designed to provide an introduction to the marketing function and familiarise the students with the basic principles of marketing.
CIM Professional Diploma in Marketing
This qualification really helps with the ‘how to’ aspects of marketing planning, enabling you to develop as a ‘marketing professional’. The focus moves from the theoretical aspects of marketing towards the many skills needed to manage the function itself – including elements ranging from channel management to communications, along with specialist areas like new product development. More information:
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